You’ve jumped on the bandwagon, you’ve joined dozens of sites and now your business is going to grow ten fold because you have a Facebook business page. Or is it?
Dr. Shannon Treece, author of Strategies & Tactics for Women, did a study on whether social media really pays off. You might be surprised by these 32 answers from real businesses who have tried it for themselves. But just remember, “Social media will NOT equal dollars if you’re just posting willy nilly, and also it doesn’t ‘make’ relationships but it can open doors.”
For 32 tips on maximizing your business with social media, visit Treece’s findings at http://blog.drshannonreece.com/2011/03/21/does-social-media-pay-32-perspectives-on-roi/.